Welcome to my creative haven!
Hey what’s up hello,
I’m Shamia - a multifaceted artist + creative entrepreneur on a mission to spark a creative rebellion within other artists so they can unleash their creative potential, finish their personal creative projects, and learn to collaborate with their inner critic demon - without succumbing to burnout!
With a diverse background encompassing freelance content writing and production, marketing management for a nonprofit organization, freelance stock photography, and lead UX design and research, I bring a unique blend of skills and expertise to guide you on your creative journey.
As a freelance content writer and producer, I have garnered remarkable results for my clients, including capturing an average of around 127,000 impressions for social media content, achieving a 31.7% open rate for email marketing campaigns, and attracting 2,500 unique visitors per blog article. My skills include: researching and crafting original, creative content for various platforms, including blogs, newsletters, landing pages, Facebook and Instagram ads, social media captions, and website copy. My true strength lies in breaking down complex concepts into easily digestible, imaginative copy that captivates and resonates with target audiences.
In my role as a marketing manager for the nonprofit organization Women In Product, I demonstrated my ability to drive results even in challenging circumstances - like a pandemic. (I guess that’s the Millenial in me!)
Through an effective email and content marketing strategy I developed as the marketing manager in a 1-person department, I consistently achieved daily ticket sales ranging from $700 to $1,000 for their flagship virtual conference, which generated over $250,000 in total ticket sales.
Additionally, I played a pivotal role in designing and creating original copy, marketing materials, conference assets, and conference-related swag and merchandise. I even lent my voice-over talents to create engaging "wrap up" videos for the conferences.
I also am proud of the fact that I was able to bring a spotlight on accessibility in my position by advocating for Live Closed Captioning for the event, which was remarked as a highlight for the attendees of the conference.
As a freelance stock photographer, my work has garnered significant recognition, earning me the status of a verified Pexel Hero with over 100+ million views, 250,000+ downloads, 26,000+ website features.
My specialties include: shooting, editing, and curating stunning stock photos across a variety of genres, such as architecture, lifestyle, portrait, and travel. Behind the scenes, I meticulously set up and manage props, lighting systems, cameras, and backgrounds to create scroll-stopping stock photos for bloggers, content creators, etc can feel proud to use.
My educational background includes an accelerated program in User Experience Design at NYC General Assembly, a Bachelor's degree in Theatre from Fairleigh Dickinson University, and a Drama major at Newark Arts High School—a renowned four-year magnet public high school. These experiences have nurtured my creativity, honed my communication skills, and instilled in me a deep appreciation for the arts, which I hope to bestow upon everyone I ever meet.
If you read this far, thank you so much. I hope some time in the future together we can shatter creative assumptions, defy expectations, and carve a path towards artistic fulfillment and success.
Welcome to a world where creativity thrives, and you, as an artist,
reign supreme.
Official PR Bio Stuff
Shamia Casiano, a visionary creative entrepreneur, is making waves in the industry with a unique blend of expertise and innovation. As a highly accomplished professional, Shamia empowers creative entrepreneurs with the tools, strategies, and mindset needed to excel in their ventures without burning out.
With a diverse background in freelance content writing, nonprofit marketing management, stock photography, UX design, graphic design, and web design, Shamia brings a wealth of skills and experience to the table. They have achieved remarkable results, consistently driving impressive engagement and sales metrics across various platforms.
In their role as a freelance content writer and producer, Shamia has garnered an exceptional track record, generating substantial social media impressions, achieving high email open rates, and attracting a significant number of unique visitors to their written works. Their ability to break down complex concepts into captivating and digestible copy is unparalleled, allowing them to establish a strong connection with their audience.
As a marketing manager for the prominent nonprofit organization Women In Product, Shamia has spearheaded highly successful campaigns, achieving substantial ticket sales for virtual conferences. Their strategic approach to email and content marketing has resulted in outstanding financial outcomes, even amidst challenging circumstances. Moreover, their talent for designing impactful marketing materials and creating memorable conference assets has further contributed to their exceptional reputation in the field.
Shamia's expertise extends to the realm of stock photography, where they have made a significant impact as a verified Pexel Hero. With millions of views and hundreds of thousands of downloads, Shamia's captivating visuals have been widely recognized and utilized by individuals and businesses alike. Their keen eye for composition, meticulous editing skills, and ability to curate stunning imagery across diverse genres have positioned them as a sought-after professional in the industry.
In the realm of design, Shamia has established themselves as a versatile and highly skilled practitioner. As a freelance graphic and web designer, they have played an integral role in helping entrepreneurs, small business owners, and coaches build a robust online presence. Their ability to translate branding visions into visually compelling logos, graphics, and websites has consistently garnered praise and recognition from clients.
Additionally, Shamia's expertise in user experience design and research has been pivotal in shaping seamless and intuitive mobile app experiences. Their meticulous attention to detail, combined with an in-depth understanding of user needs, has resulted in the development of highly user-centric interfaces.
Shamia holds an accelerated program certification in User Experience Design from NYC General Assembly, a Bachelor's degree in Theater from Fairleigh Dickinson University, and was a drama major from Newark Arts High School. These educational experiences have not only honed their creativity and communication skills but have also instilled a deep appreciation for the arts.
With an impressive portfolio and a track record of success, Shamia is sought after for their expertise and unique ability to drive results while nurturing creativity. Their empowering approach, combined with their exceptional skills, makes them a true trailblazer in the industry. As Shamia continues to make a significant impact, they remain dedicated to helping creative entrepreneurs achieve their fullest potential.